Matthew Rascoff Named Associate Vice Provost for Digital Education and Innovation

New hire was vice president of technology-based learning and innovation for the UNC system

Matthew Rascoff, who has overseen the development and support for online and technology-enhanced learning in the University of North Carolina system, has been named Duke’s associate vice provost for digital education and innovation, Provost Sally Kornbluth announced this week.

Rascoff will succeed Lynne O’Brien, who retired last fall after 18 years at Duke. Rascoff will have primary responsibility for setting Duke’s digital education strategies, in collaboration with the provost, faculty leaders and Duke administration.

He will lead Duke’s planning for digital education initiatives; serve as ambassador across campus groups building support and interest in these initiatives; and develop benchmarks for measuring the success of these efforts. Rascoff will also oversee the Center for Instructional Technology (CIT), a unit housed within Duke University Libraries, providing overall direction for CIT to meet the needs of faculty.

"It's an honor to be joining Duke, a leader in learning innovation for years,” Rascoff said. “I’m excited to help Duke build on this legacy to advance into a new generation of digital learning, online and in the classroom. I'm grateful for the confidence of the faculty and staff who served on the search committee, and to Provost Kornbluth, and look forward to learning and working alongside such a superb team of educators."

He begins work at Duke Feb. 8.

“I am delighted to welcome Matthew Rascoff to Duke,” Kornbluth said. “He is a proven innovator and leader whose experience in higher education and in business will position Duke to build on our already strong presence in online learning.”

Rascoff was the founding vice president for technology-based learning and innovation at UNC General Administration, where he spearheaded online learning and instructional technology strategy for the 17-campus state university system.

At Duke, he’ll work on advancing learning in the classroom and around the world.

“Duke has many wonderful opportunities in this area,” he said. “Using new platforms we can help students learn more, and help more students learn.”

After undergraduate studies at Columbia University, Rascoff did graduate work at Bogazici University in Istanbul on a Fulbright Scholarship. He earned an MBA from Harvard Business School and represented North Carolina as a Marshall Memorial Fellow in 2013.

His library-related experience also includes Google, where he worked on the Book Search operations team, and JSTOR, where he launched that organization’s first international office in Berlin.