New Look, Same Commitment: Share Your Path to Wellness

As Duke’s employee wellness program unveils a new logo, share your physical, social or mental health story and win a chance at a wellness prize

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The Live for Life logo features five interconnected circles featuring symbols for nutrition, mental well-being, physical activity, fulfillment and purpose, and environment and culture

Now, LIVE FOR LIFE’s visual identity will reflect its robust array of offerings. The new logo features images that symbolize its core focus areas: food and nutrition, mental and emotional well-being, physical activity and movement, fulfillment and purpose, and environment and culture.

“Our new logo symbolizes a fresh start and a renewed commitment to employee wellness in a changing world,” said Senior Program Manager Julie Joyner. “The pandemic heightened awareness around mental and physical health and employee needs, and expectations around wellness have changed. Our rebranding reflects our growth, adaptability and the Duke community’s renewed focus on well-being.”

As part of the fresh start, Working@Duke invites staff and faculty to share their stories and experiences related to physical, social and mental health wellness. How have you taken steps to improve your health and well-being, and how has LIVE FOR LIFE supported you? Participants will be entered into a random drawing for a chance to win 500 LIVE FOR LIFE Dollars to select merchandise from the LIVE FOR LIFE store.

Share your story.

Send story ideas, shout-outs and photographs through our story idea form or write working@duke.edu.

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