Duke's annual media training workshop, which has trained hundreds of faculty and other members of the campus community to interact effectively with the news media, will be held on the morning of Friday, Jan. 25.
This is the 11th year the workshop has been offered, and it will again provide professors and others with advice on how to handle an interview and become a source for reporters; how to write an op-ed article; and how to balance media outreach with other academic priorities.
Duke's Office of News & Communications (ONC) sponsors the sessions, with the latest scheduled for 9-11:30 a.m. in the FCIEMAS' Schiciano Auditorium. Between 40 and 90 faculty members attended each of the previous 10 sessions, which received favorable evaluations for being helpful and worthwhile.
This year's agenda is designed again to be short and practical. It includes discussions with faculty who appear regularly in the media, as well as opportunities for several participants to sit in the TV "hot seat" for a mock interview.
"If you look at the 'Duke in the News' section of Duke Today, you'll see growing numbers of Duke faculty featured in leading news outlets around the world," said David Jarmul, associate vice president for news and communications. "Many of them participated in this workshop, learning how to interact effectively with reporters. Their subsequent efforts to share their expertise with broader audiences have reflected well not only on them personally, but also on the university, which promotes 'knowledge in service to society' as one of its strategic goals."
Space is limited, so please RSVP by Jan. 18 to keith.lawrence@duke.edu.